AWS Certified AI Business Strategist credential artwork

AWS Certified AI Business Strategist (AIB-C01) Exam Guide

Validates knowledge of AI fundamentals, business value creation, responsible AI governance and leading organizational AI transformation.

The exam gives you business scenarios about AI and asks for the best decision, such as which initiative to fund, how to measure its value, how to govern its risks or how to scale it. Candidates describe it as reading and judgment more than AWS knowledge. Work through AWS's free learning plan, then practise interpreting scenarios.

Understand the exam

Syllabus

Domain 1AI fundamentals and literacy24%
  1. 1.1Describe core AI concepts and define terminology
  2. 1.2Identify and select appropriate AI solution types
  3. 1.3Apply GenAI concepts and techniques

Example scenario: A team wants AI to route customer emails, but the routing rules are fixed and rarely change. Would you recommend AI or simple automation, and why?

Domain 2AI strategy and business value creation28%
  1. 2.1Develop AI strategies that align with business objectives
  2. 2.2Measure and demonstrate AI business value
  3. 2.3Position AI for competitive advantage

Example scenario: Two AI pilots both look promising, but the budget covers one. Which measures would you compare before choosing?

Domain 3AI governance and responsible AI leadership24%
  1. 3.1Apply responsible AI principles to business decisions
  2. 3.2Establish AI governance structures and ensure regulatory compliance
  3. 3.3Identify enterprise AI risks and direct mitigation strategies

Example scenario: A marketing team wants to launch an AI tool that writes product claims. What governance steps would you require before launch?

Domain 4Business readiness, leadership, and AI transformation24%
  1. 4.1Assess AI business readiness and maturity
  2. 4.2Establish data and infrastructure foundations for AI
  3. 4.3Lead enterprise-wide change and build AI-ready workforce capabilities
  4. 4.4Scale AI from pilots to enterprise-wide deployments

Example scenario: A successful AI pilot in one department stalls when other departments are asked to adopt it. What would you check first?

Official AIB-C01 exam guide · AIB-C01

Format

Questions
85
Duration
2h 50m
Passing score
700 / 1000
Delivery
Test centre or online
Languages
English, Japanese

Question types

Choose the single best answer from four options; one is correct and three are distractors.

CertUp example

A retailer wants to show that its new AI assistant is worth scaling. Which step comes first?

  1. Expand the assistant to every store
  2. Agree a baseline and the KPIs that will measure the change
  3. Switch to a larger foundation model
  4. Publish the accuracy score internally
Show answer

Agree a baseline and the KPIs that will measure the change. Without a baseline you cannot show the assistant improved anything.

Eligibility and booking

Create an AWS Certification account with a personal email and schedule with Pearson VUE at a test centre or online. The exam is offered in English and Japanese. Non-native English speakers can request 30 extra minutes.

Make a study plan

Read the exam guide's task statements first. Then work through AWS's free learning plan and practise reading business scenarios carefully.

Most candidates spend 10–30 hours. Plan for the low end if you already work on AI projects; add time if you have not used AWS AI services or read business scenarios against exam wording.

4 weeksto be ready
  1. 1Understand the examRead the syllabus and format, check you’re eligible and pick a target date.1 h
  2. 3Learn the core conceptsWork through one main course or book, topic by topic.12 h
  3. 4Practice with mock examsTake timed practice tests and review every mistake.6 h
  4. 5Prepare for exam dayBook the exam and check the ID and delivery rules.1 h

Learn the core concepts

AWS's free learning plan covers all four domains without an AWS account. A paid course is optional.

See all 3 AWS Certified AI Business Strategist courses →

Think like the business owner. For each scenario, ask what problem the business is solving, how it will measure value and whether its people, process and governance are ready.

Practice with mock exams

Use AWS's official practice questions in the exam prep plan, then a third-party practice bank. For every miss, note which business requirement in the scenario you overlooked.

See all 3 AWS Certified AI Business Strategist practice tests →

Are you ready?

  • You can explain how you would prioritize, measure and govern an AI initiative.
  • You can tell when a business need calls for AI and when simpler automation is enough.
  • You can read long scenarios carefully and explain why the second-best option is weaker.

Prepare for exam day

Choose the checklist for your test-centre or online appointment.

Before going to the test centre

  • Bring two IDs, or one primary and one secondary ID, matching the name in your AWS Certification account.
  • Arrive 15 to 30 minutes before your appointment.
  • Store your belongings as instructed. Breaks are allowed, but the exam clock keeps running.
AWS test-day policies

You can reschedule or cancel up to 24 hours before the appointment, and reschedule twice at most. Results are posted to your AWS Certification account within five business days.

Advice from exam takers