Best Free Digital Marketing Certifications in 2026

Build skills in advertising, web analytics and inbound marketing through free certification programs. Explore Google Ads, Google Analytics and HubSpot Academy, then choose the platform and marketing activities you want to use in your work.

Validates knowledge of Google Analytics 4 setup, data collection, reports, explorations and connected tools for measuring website performance.

FreeEntryNo prerequisites

Validates knowledge of building, targeting, bidding and measuring Google Ads campaigns across Search, Display, Video and Shopping.

FreeEntryNo prerequisites

Validates knowledge of inbound, content, email and digital marketing, sales and revenue operations, and using HubSpot software.

FreeEntryNo prerequisites